The 33rd China (Guangzhou) International Health Industry Expo 2025

12-14 June 2025

China Import and Export Fair Complex

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Facts & Figures - The 32nd China (Guangzhou) International Health Industry Expo

The 32nd Guangzhou International Health Industry Expo was successfully concluded on June 16, 2024

Exhibitors are enthusiastic about participating in the exhibition, and the future can be expected

  • Exhibition Scale
  • Exhibitors
  • Professional buyers

The 32nd China(Guangzhou) International Health Industry Expo was successfully concluded on 14-16 June 2024 at the China Import and Export Fair Complex. The success of this exhibition heralds the vigorous development of the International and domestic health industry, and also shows everyone's firm confidence in the future of the health industry. The exhibition lasted for 3 days. Focusing on the theme of “Health China, Better World”, many industry leaders and cutting-edge brands had a smart collision with more experienced and mature industry professionals on the spot, which not only showed vigorous industry opportunities, It also points out the wind direction for future industry trends. The successful holding of this exhibition is inseparable from the love and support of all guests, Chinese and international exhibitors, partners and audience friends. It is because of everyone's responsibility and persistence that we once again jointly create an annual health industry chain event.

Visitors by Regions

  • Southwest China67%
  • East China8%
  • North China6%
  • Central China6%
  • Southwest China5%
  • Northeast China2%
  • Northeast China1%
  • Hong Kong, Macao and Taiwan3%
  • Overseas2%

Visitors Source

  • Organizer’s Invitation54.5%
  • Exhibitor’s Invitation33.3%
  • WeChat/New Media/Short video32.1%
  • Invited and Organized by Industry Associations15.9%
  • Recommended by Industry/Colleague/Friend15.4%
  • Website/Email/SMS10.2%
  • Others5.6%

Visiting Categories

  • Distributors/Agents21.6%
  • TCM Clinic/ Chinese Medical Hospital / Health and Beauty Salon15.4%
  • Health Product Direct-sale Store11.1%
  • Confinement Center/ Maternal and Child Store/Maternity Hospital9.8%
  • Rehabilitation Centre/Retirement Center8.3%
  • National Chain Pharmacies7.8%
  • Supermarket/Retail Stores5.2%
  • Imports and Exports/International trade4.5%
  • Manufacturers4%
  • Community Group Buy/New Retail3.8%
  • Traditional/Cross Border E-commerce3.4%
  • Government/Association/Consulates/Organizations2.7%
  • New Media/Internet2.1%
  • Hotel/Catering0.4%

Visiting Objectives

  • Purchase46.23%
  • Looking for distributors and business partners25.82%
  • To know the market needs and innovative technology15.64%
  • Stay connect with supplier and dealers12.55%
  • Attend forum and conference6.12%
  • Evaluate the possibility of exhibiting3.79%
  • Others2.14%


  • Healthy Food & Nutritional Supplements22%
  • Probiotics & Intestinal Health19%
  • Traditional Chinese Medicine & Tonic15%
  • Medical Equipment & Health Care Products12%
  • High-end Water & Hydrogen Health11%
  • Smart Elderly Care & Health Management8%
  • Maternal and Child Health6%
  • Cross border Healthcare & Medical Travel4%
  • Package & Production Equipment3%

Exhibiting Goals

  • Find new dealers/partners/resellers84.3%
  • Promote new clients existing products and expand85.5%
  • Meet existing clients and strengthen relationships65.4%
  • Get target client data62.2%
  • Introducing new products/brands/services32.1%
  • Show company image28.9%
  • Promote brands and increase recognition by clients27.7%
  • Get latest market trends and clients` feedbacks18.6%
*The percentage is based on the number of people who answered this question. Due to the multiple choices of some exhibitors, the total percentage is greater than 100%

Survey for Exhibitors

  • Overall satisfaction with the exhibition90%
  • Overall Organizational Satisfaction of the Exhibition87%
  • Exhibition publicity and industry influence85%
  • Professional audience quality80%
  • The number of visitors and the on-site transaction rate76%
  • Exhibiting target achieved82%
  • Willingness to participate in IHE China 2024 again68%